STAGING

REAL ESTATE AGENTS

DIFFERENTIATION is key.

What sets you apart as a Listing Agent? Moving, as you know, can be a very stressful process for your Clients, especially when you factor in other life changes like career switches or job loss, births and deaths of loved ones, and venturing into unknown cities, states or locations.  You need a way to get your Clients past the emotional attachment they may have to their home and to refocus on the transitions that lie ahead. 

Staging not only enables a home to sell quicker and for more money, but it also allows a homeowner to detach emotionally from their home. By doing so, potential homebuyers are able to easily visualize their lives in the home, which makes your job that much easier! 

HOMEOWNERS/SELLERS

Staging your way to SOLD.

FACT: Today's Buyer is very tech-savvy. MORE IMPORTANT FACT: A Buyer decides within the first 8 SECONDS of entering a home whether or not they'd like to make an offer! Thanks to the myriad of home improvement and design shows, along with Pinterest and Houzz and other similar apps, Buyers of today have created their own perception of the picture-perfect "HOME" even before they step foot into yours.  So before you start to doubt whether Staging your home is the right decision, let's consider this: 

​

In a recent 2021 survey by N.A.R. (National Association of Realtors), it was found that Staging positively affects a Buyer's perception of your home in the following ways-

​

1. Increases perceived size.

2. Raises perceived value.

3. Reduces perceived negatives.

4. Highlights perceived positive attributes.

5. Enhances perceived condition.

6. Promotes perceived lifestyle.

INVESTORS/SPEC BUILDERS

Helping you generate your highest ROI.

Real estate investors make up a very large percentage of our Clientele.  The main reason being that they understand the value of the investment in Staging and more importantly, they want to maximize their bottom-line return, which statistically Staging will do. There are a number of Investors who are forced to modify their construction budgets as they are in the middle of a remodel due to unforeseen issues with a home.  

However, when it comes time to sell, they know that Staging is a MUST and rarely if ever will they cut it from their budget.  In fact, most savvy Investors are willing to go over-budget if it means selling a home Staged versus vacant. 

PUBLIC HOME BUILDERS

Emulating real life.

Our background is in furnishing model homes for some of southern California's most well-known homebuilders.  We are experts at turning a brand new model home into a work of art that looks lived-in and loved.  While the scale of furnishings and budgets are typically much larger for these types of projects, we are not opposed to working with spec builders or on close-out inventory of larger builders, where budgets are smaller.  Our pricing for builders is very competitive and our attention to detail is incomparable. We are also extremely experienced in helping builders reuse furnishings from one model home to the next.  Our level of design on these homes is always on-trend and full service, which typically includes window coverings, wall coverings and many other custom features.